Sony Sees the Value of Zero
It’s so refreshing to see one large company, Sony, set a goal of zero environmental footprint by 2050. The company has dubbed this mission its “Road to Zero.”
It’s so refreshing to see one large company, Sony, set a goal of zero environmental footprint by 2050. The company has dubbed this mission its “Road to Zero.”
I just saw a recent episode of The Simpsons (best show ever?) about renewable energy.
As usual, they’re take on things is funny, poignant, and pointed.
Last week I enjoyed listening to Bruce MacGregor, Managing Partner of design giant IDEO, at the Sustainable Brands Conference in Monterey, CA. His talk was focused on how you drive change.
Tonight’s speech on the oil spill was a real disappointment for those who believe a clean energy future is perhaps the only path to job growth, public health, national greatness, and freedom (from dependence on a ecologically and economically destructive fossil fuels).
The nightmare is not over and the repercussions in terms of regulations and the future of BP are far from certain. But it’s high time to start sifting through the wreckage for some learning so we can avoid similar catastrophes…Here are my top five lessons, running from geopolitical and philosophical to corporate-level branding and strategy.
Last week I got an interesting view on how enterprise software giant SAP is pursuing a green agenda. Sustainability was a core theme at SAP’s annual meeting SAPPHIRE NOW, a large gathering of over 16,000 CIOs and tech professionals.
A few days ago I posted a blog about Pepsi’s work with suppliers on new low-carbon fertilizers for Tropicana orange juice. But there have been
[This appeared first on my Harvard Business Review blog] Pepsi recently demonstrated its commitment to reducing its environmental impacts up and down the value chain
Al Gore wrote an article in the New Republic this week making an interesting connection between the oil spill and the continuing polluting of our
The 2010 Fortune 500 list just came out and I’m completely blown away by Wal-Mart’s size. We all know that the retail giant is the
‘Is the World Better Off Because Your Company Is In It?’: Examining Corporate Climate Responsibility