By wielding a tool more powerful than legal action, protests, or even partnership, a relative upstart — the Carbon Disclosure Project (CDP) — has rapidly become the NGO to watch. CDP and its backers are basically demanding transparency– that’s the powerful idea that makes the NGO so strong.
I recently spent two nights at the lovely, high-end Westin hotel in Ft. Lauderdale, FL. When I first entered my room, every lamp and light in the place was on…plus two radios…the hotel is forcing its customers to face two conflicting messages, one conservation-oriented and one theoretically welcoming, but blatantly wasteful.
For some reason I can’t understand, Mr. Skeptical Environmentalist Bjorn Lomborg keeps getting space in places like the Wall Street Journal and Time to peddle
[Post #2 of 3 on Wal-Mart’s activity in the last couple of months. This appeared at Harvard Business Online and then on BusinessWeek online] In
‘Is the World Better Off Because Your Company Is In It?’: Examining Corporate Climate Responsibility
