After some missteps with some heavy-handed ads, with polar bears hugging buyers, Nissan finds a solid line of argument for electric cars — they’ll cost less per mile.
For years, Toyota has been the darling of the green business world. But now the company faces renewed competition for the title of green auto leader. Is Ford the next green leader?
Here’s my attempt to capture the most important stories that affected the greening of business in 2010…
Popular Science released its list of Breakthrough Awards 2010 for new ideas and products (some on the design table, some out in the market). Out of 18 winners, 5 are clearly green innovations:
‘Is the World Better Off Because Your Company Is In It?’: Examining Corporate Climate Responsibility
