A couple posts ago, I talked about the ways you can use green data — footprinting information on your products and services up and down
If you put an energy meter inside a home and show people total usage in real time, a miraculous thing happens: they use about 10 percent less energy. The simple act of placing data in front of people changes their behavior. Data makes people smarter and inspires them to make small changes to save money and energy. You can use this powerful tool in business not only to cut costs, but to drive innovation and revenues.
Excuse a brief rant about what seems to be a rise in ridiculous cover stories and op-eds. Apparently, the only way to get printed these
[This article first appeared on Forbes.com] Ford is profitable again. General Motors is exiting bankruptcy much faster than anyone expected. It would seem that Detroit
[Post #3 of 3 on Wal-Mart’s activity in the last couple of months. This appeared at Harvard Business Online] I wouldn’t normally focus on the
[Post #2 of 3 on Wal-Mart’s activity in the last couple of months. This appeared at Harvard Business Online and then on BusinessWeek online] In
[I’ve been delayed in posting my blogs from other sites, so i’ll put up a few in a row, and they all happen to be
Transparency is one of the driving forces keeping the green and sustainability waves moving (it’s a theme I touch on in my new book, Green Recovery, coming out this summer, so I’ll return to this topic over the coming months). I believe that we’re rapidly entering an era of radical openness, driven both by regulation — see the EPAs recent announcement that it plans to “ask” 13,000 facilities in the United States to share data on carbon emissions — and the rising demands of employees and customers, particularly the younger ones. The new level of transparency will make any of us old enough to remember a world before MTV uncomfortable. But the Facebook and MySpace generation will have no problem with it — in fact, they’ll be expecting it.
You might think that the powerful green wave changing business will subside in a recession. True, some investments might wait a bit, but most companies
Bank Of America, bpa, compliance, Diesel Vehicles, environment, Green Business, Home Depot, lead in toys, phthalates, regulations, sears, target, Toys “R” Us, wal-mart
‘Is the World Better Off Because Your Company Is In It?’: Examining Corporate Climate Responsibility
