The tech giants are really leading the pack on managing carbon emissions. They have a LOT of energy use to cover…especially as AI grows. The International Energy Agency (IEA) says AI may double data center energy demand in a couple of years (and Microsoft is addressing these concerns by setting aggressive new datacenter emissions goals).
But the tech companies are by far the biggest buyers of renewables. And the leaders have been working on carbon sequestration — meaning, they’re paying a lot per ton to build the market. I’m always on the lookout for what they’re doing in this, so a recent headline caught my eye…
“Google, Meta , Microsoft, Salesforce Form Symbiosis Coalition for Nature-Based Carbon Removals”
The goal of this new partnership, they say, is “to increase the effectiveness of nature-based carbon removal projects” and “scale high-quality carbon removal solutions…[like] restoring trees and mangroves in damaged ecosystems.”
As one commenter said on my LinkedIn post on this partnership, “The devil is in the details.”
Indeed — there’s always concern about the quality and additionality of carbon removal projects, but for these companies, it’s not their first time around the block.
(Photo: Pixabay by koachphillips)
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