Category: Get Creative

Innovation in Managing Water

Last week we asked, “Is Water the Next Carbon?”. Although our short answer was “no,” we believe that managing water will become a critical business skill for the 21st century. Need drives innovation, so this week we want to highlight some of what is happening in the new markets in water.

bldgs%2C%20aqueduct%2C%20iStock_000005061191XSmall.jpg

Read More »

Sony Sees the Value of Zero

It’s so refreshing to see one large company, Sony, set a goal of zero environmental footprint by 2050. The company has dubbed this mission its “Road to Zero.”

Read More »

Adapting to a Warming World

No matter what happens in Copenhagen, or in the follow up meetings in Mexico and elsewhere, the world is warming. It’s happening today, and even the majority of skeptics seem to agree on that point (often the debate is whether humans are behind it and how much money we should invest in “fixing” the problem). But the very real changes we’re already seeing are prompting many in the climate-watching world to talk about not just reductions in emissions but “adaptation.”

Read More »

Five Ways to Use (Green) Data to Make Money

If you put an energy meter inside a home and show people total usage in real time, a miraculous thing happens: they use about 10 percent less energy. The simple act of placing data in front of people changes their behavior. Data makes people smarter and inspires them to make small changes to save money and energy. You can use this powerful tool in business not only to cut costs, but to drive innovation and revenues.

Read More »

Why GM Will Go Bankrupt Again

[This article first appeared on Forbes.com] Ford is profitable again. General Motors is exiting bankruptcy much faster than anyone expected. It would seem that Detroit

Read More »