[Here’s a short piece that appears in a new e-book from nexxworks, “On Building a Better Future,” with contributions from really interesting people with a
[I co-wrote this article with my friend and mentor Hunter Lovins. The original is on MIT Sloan Management Review.] President Joe Biden takes climate change
Recent brand missteps highlight some basic realities about the world companies operate in today.
This post first appeared at Harvard Business Online. As an opening post on Harvard Business.org, I figure no topic could be more appropriate than the
PR firm Hill & Knowlton talked to MBA students globally and asked them what factors would influence career and job choice….BusinessWeek looked at this and declared “Green Isn’t Gold for MBAs” and pointed out that green stuff is at the bottom. Now, color me optimistic, but I think these numbers — 49% on CSR and 34% on green — are actually pretty high.
‘Is the World Better Off Because Your Company Is In It?’: Examining Corporate Climate Responsibility
